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09 Jul

Is Mobile Optimization Hyped?

Posted in Mobile marketing, SEO on 09.07.15 by Merlyn

Research suggests that more than half of the customers who check out products on mobile wants to purchase within an hour and more than 80% wants to purchase within a day, so no doubt, that making your website mobile friendly has become need of the hour. However there comes a speculation that with such an increase in mobile users, do we really have proportional decrease in number of desktop users.

Mobile SEO

According to the comScore report, mobile search has definitely increased from Q3 2013 to Q4 2013, however there has not been tremendous decrease in desktop users, the data clearly explains that although we have more number of smart phone users, we do have users who uses all the mobile searches in addition to desktop searches and definitely mobile search has grown but not at the expense of Desktop searches.

mobile SEO, website SEO

 

It is still equally important to optimize site for desktop searches along with optimization for mobile searches.

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29 Sep

SEO SERVICES247 (INDIA) PARTNERS WITH GROVEWOOD COMMUNICATIONS (UK) ON PROVIDING DIGITAL MARKETING SERVICES TO UK CLIENTS

Posted in Internet Marketing, Link Building, Mobile marketing, Pay Per Click, Press Release, SEO on 29.09.13 by Merlyn

Beginning 23 September 2013, SEO SERVICES 247 will begin will begin partner with GROVEWOOD COMMUNICATIONS in UK to provide digital marketing partnership to the clients based in United Kingdom and Europe.

Partnering with GROVEWOOD COMMUNICATIONS will give SEO SERVICES 247 an opportunity to present themselves in UK and European market with a local contact and headquarters based in UK. We want to provide affordable yet quality based Internet Marketing Services for various businesses based in UK and Europe.

With the headquarters of the company based in Osborne House, Tewkesbury, Glos. GL20 5NR, SEO SERVICES 247 will provide Search Engine Optimization, Search Engine Marketing, Social Media Marketing and Social Media Optimization to its UK and European Clients. The Company intends to outsource all Internet Marketing projects to its India office based in Four Bungalows, Andheri West, Mumbai – 400053

To learn more about the Internet Marketing Services offered by SEO SERVICES247 or how you can websites and business rankings on Google and other search engines, please contact Mike at +44 1684 275200 or email at mike@seoservices247.com or Nidhika at +918879616559 or email at nidhika@seoservices247.com visit the website at http://www.seoservices247.com/

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22 Jul

Why is mobile website important?

Posted in Mobile marketing on 22.07.13 by Merlyn

A survey shows that around 30% of the traffic of an affiliate business is generated through a mobile website of company. It is estimated that there will be a substantial growth in the traffic generation through mobile website in 2014. See the info below.

It is therefore important to have a mobile website or your business, however having a website is not only enough, it is important to follow some basic rules while designing a mobile website so as to make it an investment for you and friendly for a user. Here are some tips:

  1. Cut the content: Rule is simple, less space; less content, mobile website cannot be an internet page describing your business in detail, which is the job of your main website. Mobile website serves as a ready reference for purchase to your customer.
  2. Reduce File sizes: I am not sure if you are aware, but file size and site loading time has become an important factor when we analyze websites which are not mobile site, so imagine how important it is to have a faster loading for a mobile website where the user have lesser time and slower connection. I know your phone is the latest generation phone with 5G or may be 8G; however a phone can never be as fast as desktop, so it becomes important to reduce your file size to accommodate it in any phone.
  3. Call to Action: A mobile website with this feature and particularly “click to call” is very user friendly as it allows customer a hassle free experience to talk to a company representative of the business.
  4. Shorter forms are better: The message is self explanatory, longer the forms on your mobile website, less are the chances for you to get the data. People are not interested in filling up a lengthy form on a normal website, forget about mobile website. Make sure to capture just the required information and finish.

So basically, your mobile website should be short, simple and user friendly. For more information on optimization of mobile website contact me at info@seoservices247.com

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